Apr 11, 2019
Jennifer welcomes to the podcast architect, entrepreneur and ice cream connoisseur, Natasha Case. Natasha founded Coolhaus in 2009 with business partner and now wife, Freya Estreller. They launched their unique ice cream sandwich company from a barely drive-able postal van at the Coachella Music Festival and established a fiercely loyal following practically overnight. After going viral, Coolhaus built an incredible social media following among an eager foodie audience. Since then, Natasha has garnered praise and accolades from Forbes, Food & Beverage, Zagat, and Food & Lesiure, among other publications. Her products have been featured on multiple television shows, such as Food Network’s Chopped, Barefoot Contessa, Unique Sweets, and Good Morning America. Coolhaus is the leading women-owned ice cream business and its products can be found in over 7,500 gourmet grocery stores in every state across the U.S.
In this episode, Natasha tells the origin story of how she came up with the concept for Coolhaus. Natasha has always been self-motivated and hard-working, traits that have served her well as a successful entrepreneur. She tells the story of how she met her wife, Freya and how their relationship has evolved over the years. Natasha opens up about their decision to start a family and the impact that had on their work-life balance. Natasha also talks about other projects she and Freya are working on, including Freya’s company, Future Gin. Finally, Natasha speaks about the future of Coolhaus and her desire to expand and make it the premier household brand of the millennial generation.
Full show notes: https://milfpodcast.com/42